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Event Swag & Promotional Products
Promotional items and branded event swag at a corporate event can enhance your message and goals. They can also help boost brand loyalty.
Using your logo and other brand elements at your event helps attendees remember the experience you provided. It gives them a physical reminder to take home.
This can help reinforce your brand and keep your event top of mind for attendees even after it’s over.
Drive Event Goals With Details
In marketing, repetition is key to recognition which leads to trust.
Using your brand colors, logo, slogan, and marketing materials repeatedly at events can help your business grow effectively.
Details matter, in both events and marketing.
When the two partner up, the results are extraordinary!
At Event Solutions, our marketing experts and corporate event planners make sure your event and products will undoubtedly shine.
Formal Events
Swag and promotional products for formal events, such as galas, require packaging that meets the event’s formality. At this formal anniversary party, the company sent home promotional products (custom etched wine glasses) in upscale gift bags. So, too, does a formal event mean that swag and promotional items should be equally formal, like etched custom wine glasses. For a destination event, high quality goods like custom engraved leather luggage tags and branded bags like luggage.
Great Branded Items for Formal Events:
- Custom Engraved Wine Glasses and/or Branded Bottles
- Custom Etched Glass Water Bottles
- Custom Stamped Leather Portfolios
- Engraved Leather Wallet or Billfold
- Custom Wood Burned Charcuterie Board
- Tickets to a Show or Concert
Informal Indoor Events
An indoor informal event could be a product launch party. Be sure to include swag in your product launch plan checklist! Swag for these can be of any variety. For example, just see what XOS did with their kickoff event branded swag.
They used their swag bags and promo products for brand promotion. The swag bar offered customized swag by silk screening custom shirts. Their bar’s giveaway items included eco-friendly mouse pads, coffee mugs, and wireless chargers.
Great Promotional Items & Swag Ideas for Informal Indoor Events:
- Tumblers
- Custom Hoodies
- Blankets
- Shoes
- Backpacks
- Custom Temporary Tattoos
- Playing Cards
- Tennis Balls
- Desktop Wireless Charging Mat
- Keychains
- Ice Cube Stick Maker
- Fitness Trackers
Informal Outdoor Events
Cartoon Network hosted a beach day for their team members, with plenty of promotional products and swag. From beach balls to sunglasses and towels, all decked in the company logo, the team had plenty of keepsakes. Beach parties and company picnics are great for outdoor gear (like visors, hats, or fanny packs) and balls like stress balls or footballs.
The Best Promotional Products & Swag for Outdoor Events:
- Custom Baseball Caps
- Picnic Blankets
- Beach Balls
- Water Bottles
- Bandanas
- Cooler bags
- Electrolyte Mixes
- Trail Mix
- Biodegradable Balloons
- Seed Bombs
- Lawn Chairs
- Sunscreen
- Golf Balls
Trade Shows & Conferences
With trade shows and conferences, promote your brand to potential customers with carry-able corporate gifts and experiences. These items should be small enough to easily carry around the event space. Below are the best swag and promotional items for trade shows by budget.
Low Budget Tabletop Giveaways
- Branded Socks
- Power Banks
- Wireless Charging Pads
- Badge Reels
- Water Bottles
- Lanyards
- Car Air Freshener
- Phone Stands
- Custom Koozies
- Popsockets
- Magsafe Phone Case
- Card Holder Wallets
- Car Chargers
- Drawstring Bags
- Branded Bookmarks
- Metal Straws
High Budget Incentive Giveaways
- Engraved Leather Luggage Tags
- Watch Bands and Smart Watches
- Phone Wallets with Gift Cards
- Custom Business Card Holder
- Smart Rings
- Experiences/Vacations
- Smart Home Devices
- Tablets
Always look out for what people want with research. A simple read on Reddit can help you understand what eveyone’s favorite tradeshow swag is.
Virtual Events
Informal Indoor Events
Promotional products for virtual events can include gift cards, discounts, or even vacations to generate excitement.
Home office supplies such as branded power banks and mousepads are great for internal events with remote and hybrid teams.
Find more virtual event swag ideas you can explore. We’ve seen it all in the last 35 years, but the absolute BEST gifts are those curated just for you.
Virtual Event Swag and Promotional Product Ideas:
- Blue Light Blocking Glasses
- Donation to Charity in Recipient’s Name
- Wireless Mouse
- Gift Card
- Sports Game Tickets
- Microsoft Word Gift Card
- Digital Goods Voucher or Gift Card
- Coffee Warmer
- Wireless Speaker
- Stylus
- Digital Notebook
- Pencil/Pen Holder
- Custom Desk Plaquard
- Desk Organizer
- Desk Fan
Virtual Conferences
To increase sales and investments at a virtual conference, make sure your promotional products match your brand and target audience.
Customizing your promotional products can help attract more customers and investors during the virtual conference. Match your promotional products to your brand and audience for a better marketing strategy.
For example, a marketing conference might give away branded tote bags with industry reports, while a finance conference could offer branded phone chargers with access to exclusive financial calculators.
For longer conferences, send a special box halfway through with branded items, snacks, and materials related to the sessions.
Make the Biggest Impact
At Event Solutions, we have found that custom swag coupled with experiences like glass etching or silk screening boosts ROI. As a bonus, these options combined make your brand even more prominent in your audience’s memories. By associating you with a great experience and an amazing product, you’re guaranteeing loyal clients, customers, and workers alike.
With 35 years of experience, we’re always enthusiastic about innovating and crafting tailored solutions for your goals. We’d like to share some of our best swag and promotional product ideas for an event. We’ve branded:
- Signage
- Wine Bottles
- Engraved Wine Glasses
- Napkins
- Menus
- Burgers & Dishes
- And even created 3D holographic entrances!
Reviews From Our Clients
“Not only did you create a great ambiance with the lounges, lighting, and music, but the food displays were a work of art. And the entertainment? People are still talking about it. My guests all enjoyed a wonderful evening. Thank you so much for making me look good …Denise and Nikki, Event Solutions is lucky to have such a dynamic duo. I will continue to recommend your services to everyone I know! ”
Angelisa – O’Melveny & Myers LLP
Full-Service Event Planning
We do more than just focus on promotional products and swag items, we plan and produce the entire event so that your event is a positive experience all around! We’re your one-stop shop for all your event planning needs. Services include:
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We Plan All Types of Corporate Events
We don’t just produce events. We create experiences carefully crafted to tell a story.
By providing the best corporate event swag, you ensure great memories associated with your brand, which boosts your bottom line. Our corporate events agency is eager to learn about your company so we can tell your story in an engaging way. Request a proposal below or call 1.800.366.0603 and let us help you celebrate and further your journey.